The Leadpages Journal
Marketing that compounds.
Tactical reads on conversion, copy, and the craft of turning attention into customers.
Digital Marketing
Your Marketing Attribution is Lying to You: How the Beastie Boys Taught Us That Analytics Aren’t Everything
Marketing attribution is important, but it doesn't tell you the whole story. Learn how the Beastie Boys' Paul's Boutique teaches us to look beyond the numbers.
Digital Marketing
Turbocharging Sales: The Essential Role of B2B Marketing Automation in 2024
Staying ahead of the competition requires more than traditional strategies. Enter B2B marketing automation, a powerful tool that has become essential for businesses.
![[Podcast] How Marketing Attribution Failed Us (With Ryan Kopperud)](/api/blog-image/9c828edc5fbf8a82.webp)
Podcast: On the Record
[Podcast] How Marketing Attribution Failed Us (With Ryan Kopperud)
In this episode, we look at marketing attribution. Inspired by the Beastie Boys, we discuss why data might not always tell the whole story.
Digital Marketing
Unlock Your Business Potential with Effective B2B Keyword Research
Explore how you can leverage B2B keyword research to unlock untapped business potential, drive targeted traffic, and ultimately boost your bottom line.
Digital Marketing
Revamp Your Sales Game: An In-depth Guide to B2B Customer Acquisition Strategies
A robust B2B customer acquisition strategy is indispensable for businesses seeking sustained growth and competitive advantage.
Product Updates
Mobile Landing Page Design: How to Build High-Converting Mobile Pages With Leadpages’ Responsive Editing
Discover essential mobile landing page design practices to boost conversions and create smartphone-friendly pages that captivate and engage users.
Digital Marketing
Unlocking Success: How Adaptive SEO Solutions Drive Business Growth
Enter adaptive SEO solutions—an innovative approach that tailors strategies to current and future trends. Learn more.
Landing Pages
Harnessing the Power of Action Pages to Boost Your Online Business
Action pages stand as a transformative tool for driving conversions and maximizing the efficacy of your online business. Learn more.
Design
Harnessing Creativity: Understanding the 7 Principles of Design
Explore the 7 principles of design to enhance creativity and craft visually stunning, impactful graphic art that captivates and communicates effectively.
Design
Creative Rebellion: Andy Warhol, The Velvet Underground, and Revitalizing Brand Design
If your branding has been on auto-pilot then it’s time to change things up. Learn how Andy Warhol and the Velvet Underground taught us it’s okay to take risks.
Digital Marketing
Re-Imaging Success: Key Techniques to Enhance Your Marketing Performance in the Digital Age
Boost your marketing performance in today's digital age. Discover strategies to enhance your skills, whether you're a seasoned expert or just starting out.
![[Podcast] The Future of Design: Status Quo or YOLO? (With McLean Donnelly)](/api/blog-image/bde42d68939ec6e4.webp)
Podcast: On the Record
[Podcast] The Future of Design: Status Quo or YOLO? (With McLean Donnelly)
Should you play it safe with your brand design or take risks? The answer might lie in The Velvet Underground's debut album.