The Leadpages Journal
Marketing that compounds.
Tactical reads on conversion, copy, and the craft of turning attention into customers.

Digital Marketing
Get Paid What You're Worth With Story Marketing & Story Selling
Clay demonstrates how to raise your prices with story marketing & story selling (by invoking Joseph Campbell’s, “The Hero With A Thousand Faces”).

Digital Marketing
I Want To See More Players In The Game (Of Entrepreneurship)

Digital Marketing
The Difference Between Features, Benefits, Outcomes & Transformations
In this episode of The Marketing Show, Clay outlines the evolution of the offer and reveals the subtle (but hugely important) differences between features, benefits, outcomes and transformations, as well as the marketing trend currently happening in this area.

Digital Marketing
You Can’t Give Your Way Into Receiving (What's Behind The Marketing Show)
In this episode of The Marketing Show, Clay outlines why you can’t give your way into receiving and the #1 main purpose behind the marketing show (it’s really quite simple), and breaks down the differences between giving and receiving when it comes to your business.

Digital Marketing
Chapter Six: Getting People Into Your Sales Funnel (And Keeping Them There)
Without traffic, your campaign funnel floats in the internet abyss. See our favorite traffic sources and how to use them in a campaign funnel.|Without traffic, your campaign funnel floats in the internet abyss. See our favorite traffic sources and how to use them in a campaign funnel.|Without traffic, your campaign funnel floats in the internet abyss. See our favorite traffic sources and how to use them in a campaign funnel.|Without traffic, your campaign funnel floats in the internet abyss. See our favorite traffic sources and how to use them in a campaign funnel.